Kingsland Drinks and Boland Cellar partner with Booker
Kingsland Drinks has brokered a fresh deal between Boland Cellar and Booker to supply three of its wines into the national wholesaler
Three Boland Cellar wines are listed in Booker branches now under the One Formation brand – a Grenache Noir (2023), a Shiraz, Viognier and Grenache red blend (2024) and a Chenin Blanc, Sauvignon Blanc and Grenache Blanc white blend.
The deal will see the three wines listed in Booker’s 67 catering wholesale branches nationwide, allowing hospitality and catering outlets to expand their wine offering in the mid- to premium-tier. The wines pair beautifully with food, making them an excellent fit for food-led pubs, wine bars, restaurants, and dining venues.
Boland Cellar is a large-scale, award-winning winery with a rich history. It operates over 1,900 hectares and sustainability is at the heart of the business’ ethos; it is recognised as a WWF Conservation Champion for its leading work in environmental sustainability, it focuses on water conservation, improving soil health through regenerative farming practices and is part of reforestation project, Greenpop Trees for Bees.
Andy Hoyle, wine buyer at Kingsland Drinks says: “We started working with Boland Cellar in 2024, so to see the products land in wholesale depots and hospitality venues around the UK demonstrates the hard work of our teams in bringing the brand to life for the UK market.
“Booker’s deep understanding of the on-trade sector, it’s strong networks and relationships with customers, and its reputation in drinks support our mission to bring One Formation to wine lists up and down the country. This listing will make the wines accessible to on-trade outlets and we’re confident these stand out wines will be welcomed by bartenders and operators, and their customers.”
Sophie Menegain, lead category manager at Booker, says: “South Africa offers wines of wonderful, consistent quality and incredible value for money – both of which are key for our hospitality customers and popular with consumers. Kingsland Drinks has been supportive and instrumental in bringing the One Formation wines to market and we’re thrilled to be the first wholesaler to list them.”
Andy Hoyle adds: “We have a strong offering for the on-trade and independent sector with a portfolio that covers all major countries at a range of price points, as well as lower abv wines, so we’re keen to talk to outlets and wholesalers about which wines are set to win in 2026.”
Product details:
One Formation Grenache Noir (2023), 75cl, 13% abv
One Formation Shiraz, Viognier and Grenache blend (2024), 75cl, 13.5% abv
One Formation Chenin Blanc, Sauvignon Blanc and Grenache Blanc white blend (2024), 13.5% abv
