King Brothers Foodservice joins Country Range Group
The Country Range Group (CRG) is finishing the year with the announcement that King Brothers Foodservice will be joining as its newest member
A proudly independent, family-run business, the King Brothers Foodservice values its family work ethic, supplying everyone from roadside truck stops, cafes, schools, care homes and hospitals to bistros, pubs, 5-star hotels and the finest dining establishments.
King Brothers’ arrival into the UK’s leading foodservice buying group means that CRG will be made up of 17 member businesses and 19 wholesalers. The company will benefit from CRG’s immense collective buying power and will have immediate access to the Group’s unrivalled three-tiered, own-brand portfolio and powerful marketing tools.
The move will further expand the CRG’s reach and distribution across hospitality businesses and public sector caterers in Cambridgeshire, Lincolnshire, Norfolk, Northants, Leicestershire, Bedfordshire, Nottinghamshire and Hertfordshire.
From their HQ and depot in Peterborough, King Brothers have 14 vehicles delivering 6 days a week and a continuously growing portfolio of over 2000 product lines.
The company is passionate about investing in local talent with 35 hardworking team members across the business including ten sales representatives led by Sales Manager Gary Cadle.
King Brothers Foodservice Joint Managing Director Martin King said:
“After decades of admiring the reputation, quality and competitiveness of the Country Range brand, we’re very excited to be part of the Group. The move will enable us to improve across all facets of the business and will play a key role in spearheading our ambitious plans for growth and expansion in the coming years.”
Country Range Group Chief Executive Martin Ward commented:
“It’s been another hugely positive year with our £1 billion turnover target smashed with two years to spare, our collective buying power topping the £360 million mark and fantastic progress being made in the onboarding of new members, improving discipline and enhancing cohesiveness across our Group. King Brothers have built an impressive reputation over the last century and more so we’re delighted to welcome them to the Group. Innovative, hardworking, down to earth and all-round good people, we’re excited to be working with them as they look to accelerate their plans for growth.”
Country Range Group Gary Cadle King Brothers Foodservice Martin King Martin Ward