Advertorial: A tasty opportunity for wholesalers and suppliers
When it comes to portion-controlled products, Portion Solutions is the UK market leader, offering your business a tasty growth opportunity
From the dinky jars of jam at breakfast to single sachets of salt and irresistible individually wrapped biscuits, there’s clearly a huge appetite for these tiny foodservice staples.
And, as a leading supplier of sugar, sweetener, salt and pepper, snacks, sauce and hot beverage portions, Portion Solutions is perfectly placed as a member of FWD to help wholesalers and suppliers make the most of this demand.
“We know that consumer data predicts food-to-go sales will keep growing, so it makes sense that portions continue to be in demand,” says Wes Armstrong, Commercial Director, Portion Solutions. “But despite our name, we offer more than portions.”
“The increase in the number of out-of-home outlets in travel and leisure has driven the need for more categories and formats of the products we offer,” Wes continues, “and this gives wholesalers and suppliers a fantastic opportunity to add incremental sales.
“For wholesalers, our range of more than 400 products across a variety of eating occasions and product categories makes us an efficient, cost-effective ‘one-stop shop’ for your product needs,” he continues.
“Everyone is time-poor and the more products they can pick up in one order, the better, so it increases spend, improves the customer experience and drives customer loyalty at the same time.”
EFFICIENCY
This efficiency hasn’t been lost on some of the UK’s leading FMCG brands. “We’re a trusted partner to some large FMCG brands,” Wes continues, “as we can offer efficiencies in distribution to big brands and, in turn, they give us exclusive access to products tailored for UK foodservice.”
A great example of this is Lotus Biscoff, who has worked with Portion Solutions for nearly 10 years. The partnership has helped open up thousands of new out-of-home distribution points and, of course, introduced its brand to new audiences, ultimately, helping retail sales.
FLEXIBILITY
For both wholesalers and suppliers, Portion Solutions also delivers in other ways. “We know that not every wholesaler or outlet can immediately take a large amount of stock, so we can support them with small drops and mixed pallets,” says Wes. “At a time when some suppliers are insisting on large minimum order quantities, we recognise that this flexible approach much better meets the needs of customers.”
Natalie Parker, portfolio marketing manager, agrees: “For brands that have struggled to break into foodservice wholesale, partnering with us means they can take advantage of our existing supply chain, which includes many of the UK’s leading wholesalers and foodservice outlets.”
Natalie is right – Portion Solutions appears to be one of the sector’s best-kept secrets as its customer base reads like a who’s who in wholesale and foodservice. This includes wholesalers such as Bidfood, Brakes, Caterforce, Sugro, Kitwave, Booker and Bestway, as well as popular high street outlets such as McDonald’s, Costa Coffee, Starbucks, Subway, Pret and Leon, plus hotel chains such as Holiday Inn and Hotel du Vin. Portion Solutions recognises that it supplies the vast majority of the UK foodservice sector.
“We offer more than 400 SKUs in a huge range of pack formats, such as stick, sachet, seal bags, pillow bags, boxes and bottles,” says Wes. “Chances are, if you order a hot drink anywhere in the UK, you’ll be offered one of our products.”
PORTION SOLUTIONS IN NUMBERS
- More than 400 SKUs
- UK’S No.1 sugar portions supplier
- More than 350 direct customers
- UK’S No.1 salt and pepper portions supplier
- UK’S No.1 sauce portions supplier
- BRC AA certified
- UK’S No.1 sweetener portions supplier
- Based in 124,000 sq ft warehouse
- UK’S No.1 own-label instant coffee portions supplier
- More than 200 members of staff
FIND OUT MORE
Want to find out more about Portion Solutions? Get in touch at enquiries@portionsolutions.co.uk or visit portionsolutions.co.uk
food-to-go Foodservice Natalie Parker Portion Solutions supplier Wes Armstrong wholesaler
