Yoplait is expanding its Petits Filous fromage frais range.
The Petits Filous Big Pots of Fruit Layers are available in 4x100g pots and one 100g pot and provide one of the three recommended portions of calcium a day. There is one pot of each flavour, Strawberry, Peach, Apricot and Blackberry. The Blackberry variant is a new addition to the portfolio and is designed to add more variety and choice.
Kathleen Wright, group brand manager of Petits Filous, said: “Our Big Pots are continuing to attract an older age profile to Petits Filous and by adding Petits Filous Fruit Layers to our portfolio, we are strengthening our value proposition and giving parents even more reasons to buy Petits Filous.
“At Yoplait we are continuing to spearhead growth by leveraging emerging consumer trends and ensuring that our products remain exciting and relevant.”
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