‘Win a Festival Road Trip Every Day’ with on-pack Lucozade promotion

GlaxoSmithKline Consumer Healthcare is offering consumers a chance to win a ‘festival road trip’ with Lucozade Energy.

The on-pack promotion offers ‘Win a Festival Road Trip Every Day’ to win three weekend camping tickets to a top UK festival and to be chauffeur driven to the event in a VW Camper van. The promotion runs for three months.

Matt McKie, senior brand manager for Lucozade Energy, said: “The ‘Win a Festival Road Trip Every Day’ promotion is the biggest on pack offer for the Lucozade Energy product this year. We are proud to be partnering with well-established festivals such as V Festival and T in the Park. These platforms provide the perfect opportunity to reach a wide range of consumers and inject excitement and consumer relevance into the brand. We are committed to offering strong, value-led promotions, and this latest on-pack promotion will help to grow the sector.”

Contact: 08702 415132

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