Viva Flavoured Milk added to Pritchitts range

Pritchitts has introduced Viva Flavoured Milk Powder Mix.

According to Pritchitts, the mix has been developed for the primary school sector to offer a high-quality and healthy drinks option to enable caterers to offer primary pupils an appealing, cost effective milk drink. It is available in chocolate and strawberry.

Viva Flavoured Milk Powder Mix is low in fat, contains less than 5% added sugar and provides a source of calcium. It complies with the national school guidelines, which means there are no preservatives, artificial sweeteners or hydrogenated fats. A 1kg Viva pack will produce 65, 100ml servings of the milk flavoured drinks when mixed with five and a half litres of cold water.

Simon Muschamp, head of marketing at Pritchitts, said: “The arrival of Viva Flavoured Powder Mix will enable more primary schools to offer something that is more appealing than water and juice, that meets the school budget, and satisfies strict government school nutritional guidelines.”

Contact: 020 8290 7020

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