Bront euml; has given its Giants range a makeover with the packs designed to be eye-catching and impulse friendly.
Amy Coles, marketing manager for Bront euml;, said: “Bront euml; Giants new display case is smaller and the new styling is sure to make it stand out. Now it’s even easier to capture the Giant sales and Giant margins you can get with Bront euml; Giants.
“People often say that biscuits are smaller than they used to be. For those who love Custard and Bourbon creams, at 65g Bront euml; Giants really are the ‘cream of your dreams’.
“Britain is a nation of snackers and we spend on average at least an hour travelling every day, so it’s hardly surprising that two in three adults snacks on-the-go. Our Giants are perfect for those looking for a naughty and indulgent treat while on the move.”
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