Distributor GM Global has added two new brands to its portfolio.
The best known one is the German 5.2% ABV lager Lowenbrau, with GM offering the 500ml can only to the independent and convenience channels in the UK and Northern Ireland. GM comments: “Everyone knows this brand, it has just been off the scene for a long time. Now the UK can enjoy it all over again.”
In addition it is introducing Masquerido Mojito beer. The 5% ABV brand is described by GM as a green beer with all the flavours of a Mojito cocktail.
The lager beer is brewed to a high ABV and diluted with lemonade and flavourings to create the drink.
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