Halewood adds a gin to its range

Drinks manufacturer and distributor Halewood International has signed a strategic alliance with Whitley Neill Gin to take on global sales and marketing responsibility for the brand.

Graham Oak, marketing director of Halewood International, said: “As a company we have recognised there is an opportunity to enter the premium gin market with a brand with a real point of difference.

“Our first goal will be to drive distribution growth in both the on and off trade in the UK before looking at international expansion for the brand.”

Contact: 0151 480 8800

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