First Drinks will be adding Central European Distribution Corporation’s (CEDC) international vodka brands Green Mark and Zubr oacute;wka to its portfolio in 2012.
First Drinks says Green Mark is the number one vodka brand in the Russian market, while Zubr oacute;wka Bison Grass Vodka is CEDC’s flagship export brand. In addition CEDC’s Kauffman, an ultra premium vodka brand and, it claims, the first vintage vodka in the world, will also be joining the First Drinks portfolio.
Chris Mason, managing director of First Drinks, commented: “We are delighted to be working with CEDC, one of the world’s leading vodka producers and we look forward to a long-term partnership.”
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