CWF, the Yorkshire-based importer, agent, producer, bottler and distributor of wines and alcoholic beverages, has secured an exclusive deal to represent Italy’s Tombacco Winery’s ‘TO’ Pinot Spumante Brut in the UK.
‘TO’ Pinot Spumante Brut is a 12% ABV sparkling wine produced from 100% Pinot Bianco grapes, and will be available in a 75cl bottle, with an RSP of pound;5.99. CWF will be targeting the product at off trade retailers, cash and carries, independents and on trade wholesalers.
Vicky Lee, marketing manager of CWF, said: “At the moment Italian Spumante wines are in the ascendant – they beat Champagne and other sparkling wines quite squarely in terms of the price to quality ratio they offer. This exclusive partnership is further proof of our commitment to provide both on and off trade establishments with products that will help them drive sales even in this tough economic climate. At present, no sparkling wine brand dominates the sector, and we believe that ‘TO’ has the potential to become a leading player at the mid to higher quality level.”
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