United Biscuits UK has launched a range of price-marked savoury packs.
The range includes Hula Hoops Original, Salt amp; Vinegar, Cheese amp; Onion and BBQ, as well as Skips and Wheat Crunchies Spicy Tomato and Crispy Bacon. The price point of 35p aims to help sales during the economic downturn.
Helen Warren-Piper, marketing director of bagged snacks at UBUK, said: “We are committed to providing retailers with products that shoppers want whether that is through innovation, format solutions, category advice or indeed promotions. Throughout these difficult economic times consumers are continually looking for products that offer value for money.”
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