PepsiCo has launched Tropicana Gold Label.
The range is available in Sanguinello Sicilian Blood Orange, Handpicked Raspberry, Wild Rosehip Elderberry, Alphonso Mango, Pineapple A Hint of Lime and Valencia Orange Crushed Raspberry.
Passionfruit, Pear Apple, Pineapple Passionfruit, Mango, Peach Papaya and Pineapple are also being added to the Tropicana Pure Premium portfolio.
David Johnston, general manager of Tropicana, said: “Tropicana is a beacon brand and a must stock for retailers as consumers look for products that deliver high quality, great value and more variety. Over half of all chilled juice is consumed outside of breakfast time so it’s important to be offering a broad range of flavours in addition to orange. The introduction of the Gold Label range and four exciting new flavours on Tropicana Pure Premium will provide increased sales opportunities throughout the day.”
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