New addition to the AdeZ juice range

Unilever UK Foods is extending its AdeZ range by adding a Blackcurrant and Raspberry flavour.

Since its launch in May last year AdeZ has grown in value to pound;6m and the new flavour will benefit from a total pound;10m investment across the range.

Mike Knowland, AdeZ business operations manager at Unilever UK Foods, said: “Healthy and convenient products are currently enjoying strong growth, and innovation within the category is attracting new buyers.”

AdeZ is a blend of fruit juices and soya with vitamins and minerals, dairy free and made with non-GM soya.

It is available in 1 litre Tetra Pak. Contact: 01293 648000

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