McCain Foods is offering consumers the chance to win a downloadable movie.
Consumers can win one of 10,000 free downloadable movies as part of McCain’s ongoing partnership with Film4. To win a movie download, consumers need to go to the website of the McCain Facebook pages and enter their details. Consumers who enter during a ‘winning moment’ will be rewarded with a film download.
Mark Hodge, head of brand for McCain Foods, said: “Film4 is a great fit with our ‘perfect for sharing’ strategy, which has delivered incremental sales since the beginning of the partnership. The streaming campaign will continue to establish the McCain Wedges range as a film night essential.”
The campaign runs until April.
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