M uuml;ller Little Stars has teamed up with the Early Learning Centre to offer toy prize draws.
The promotion features a Win Toys Every Day prize draw and 20% discount vouchers with every promotional pack purchased.
The promotion is running through to May 31 and is featured on all six-packs within the Little Stars range.
Consumers need to text in a unique code printed on the inside of the pack to be entered into a daily prize draw. Every day five winners are selected at random to receive pound;100 worth of Early Learning Centre toys.
Chris McDonough, marketing and R D director for M uuml;ller UK, said: “During the last 12 months M uuml;ller Little Stars turned in a star performance with sales up by 12.7% – almost double the growth in the children’s yogurt sector. In just over two years, Little Stars has become a pound;22m brand and it has also made a significant contribution to the development of the children’s sector.”
Contact: 01630 698600