Laughing Cow dips into snack market

Cream cheese specialist The Laughing Cow has launched The Big Cheez Dipper, a snack pot of cheese with breadsticks, to appeal to consumers looking for an alternative snack to crisps or chocolate.

The new product is available in 70g pots in both original and light variants.

The Big Cheez Dipper is available now and will be supported by a £1m TV advertising campaign breaking in August.

Contact: 01622 774800

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