Coca-Cola Enterprises (CCE) is giving consumers the chance to win dinner at Tiffany’s in New York via an on-pack promotion running on Appletiser.
The prize includes flights and accommodation for two adults, dinner in the private salon room of Tiffany’s, followed by a personal shopping experience and pound;1,000 to spend in store, plus a VIP experience in New York.
To enter, consumers need to text the word ‘apple’ followed by their name and on-pack code to a dedicated text line to find out instantly whether they have been successful or not.
The promotion is running across 275ml and 750ml bottles as well as 330ml cans and six x 330ml can multipacks.
Bruce Scott, cross franchise controller at CCE, said: “We are very excited about this great new promotion, which we feel really resonates with our core target audience. Appletiser sales peak over the festive season, so this year we have decided to reward the loyalty of our shoppers by giving them a chance to win this once-in-a-lifetime prize.”
The promotion runs until March 2012.
Contact: 08457 227222