Coca-Cola Enterprises is offering the chance to win a holiday for Christmas.
The festive promotion is running across all 500ml bottles of Coca-Cola, Diet Coke and Coke Zero. It will give consumers the chance to win a family holiday to Lapland, or to change their home into a winter wonderland with boxes of snow, trees and lights delivered and set up on Christmas Eve. Two winners will be chosen on December 11.
The third runner-up prize is a Samsung Home Entertainment System with a 32″ LCD TV and selection of the latest family DVD’s delivered to the winners home on December 23.
The marketing campaign begins this month with Christmas stock available nationwide from October 22.
Kenny Chisholm, shopper marketing manager of CCE, said: “Research shows that 4.3m households bought CCE products over the Christmas week in 2006, so we know there is a huge opportunity for retailers to drive sales and profit at this vital time of year.”
Contact: 08457 227222