SHS Drinks offers free training for key Christmas trading season

SHS Drinks is providing on and off trade customers with free, online training courses to support them in the busy pre-Christmas trading period.

It has teamed up with Upskill People, an online learning provider of retail and hospitality courses, to offer a free training programme, which includes access for all staff to the full Alcohol Think 21/25 and Alcohol Plus courses. Brand training is also available to encourage the trade to maximise the premium, adult soft drinks opportunity this Christmas for SHS Drinks brands Shloer and Bottlegreen.

Karen Salters, director of SHS Drinks and an active proponent of Drinkaware, which promotes responsible drinking, said this week: “The Alcohol Think 21/25 and Alcohol Plus courses from the extensive Upskill People library are the full versions in use by some of the leading companies in the UK. The courses are highly engaging and interactive to ensure that the learning is embedded and ready to be put into practice.”

The courses are available until the 24th of December via a self-registration platform. To register go to For existing customers the courses are available to deploy immediately on their hosted Upskill People online learning platform.

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