Londis retailer Raj Aggarwal joined My Shop is Your Shop founder Alan Toft in a presentation focusing on the forthcoming National Independents’ Week.
Toft revealed that News International had just agreed to be the media sponsor this year and gave details of the money-off coupons which will be distributed in The Sun (see pages 20-21 for more details).
Raj Aggarwal, who won the FWD Gold Medal as MSYS Retailer of the Year, gave details of how his business had benefited from involvement in NIW last year, and in wider MSYS activity.
Before NIW last year he joined in an initiative with other retailers, MSYS, Walkers and his local football club Leicester City, to organise a five-a-side tournament for local children. He said the event was a great success with the children and their parents and put the stores at the heart of their community. He described it as “the talk of the town”.
During NIW last year his store had a range of activities for local customers and turnover in his store increased by 15% for the period.