Peter Blakemore appointed Prince Charles’ ambassador

AF Blakemore Son’s managing director Peter Blakemore has been named the 2009 Prince’s Ambassador for the West Midlands.

Blakemore, a member of the FWD Council, received a video message from The Prince of Wales at the Business in the Community’s Awards for Excellence in recognition of his leadership and commitment to responsible business.

Over the past 10 years Blakemore has introduced the Blakemore Foundation, a community fund representing 1% of pre-tax profits, a growing employee volunteering programme and the launch of the Heart Distribution network in support of farmers and small suppliers across the West Midlands.

David Darlaston, regional director of business in the community, said: “I am delighted that Peter has been recognised by The Prince of Wales.

“In the current climate it has never been more important for businesses to show their leadership when it comes to responsible business issues.”

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