Landmark aims to make wine buying simple

Landmark Wholesale says it is helping retailers manage the wine category by putting its Vintners Collection on offer – the entire range is available at £19.99 a case. With an RSP of £4.99 per bottle, this price provides retailers with a 19.9% POR. 

The Vintners Collection promotion runs until June 20, exclusively to Landmark Wholesale member depots.

“We recognise that wine is a notoriously complicated category,” said Chris Doyle, Landmark Wholesale business development director. “We want to support retailers as best we can so we’ve made wine simple by selecting the tried-and-tested favourites to create one complete great-value wine range. We’ve done all the hard work for retailers, bringing together all the trusted favourites such as Pinot Grigio, Merlot, Shiraz and Chardonnay into Vintners Collection. This has been a real hit with retailers and customers alike, and this limited period offer means the margins are even better.”

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