DBC reports record Christmas

DBC Foodservice has reported a record Christmas trading period, with foodservice sales up 39% year-on-year during the four-week period to January 1. Within this, sales to independent customers were up 26% and national contractual customers up 44% year-on-year, and it said the increase was due to a combination of organic growth and new business wins.

Chris Horne, managing director of DBC Foodservice, said: “We are pleased to report this impressive performance in what has been a tough competitive environment. Given our ambitious growth plans I believe this sales increase will continue into 2010.

“We significantly strengthened our team in 2009, welcoming a number of high calibre recruits to the business, from the weighting of our board to the new national account teams and right through to the additional territory sales managers. We have worked hard to drive sales across all our categories and in particular across our frozen range where we have performed particularly well.”

Sales of its range of 3,000 frozen products were up 56% during the same four-week period, with sales to independent customers up 100%, while contract customer sales grew by 50%.