First Drinks to end Remy distribution agreement

First Drinks Brands and Rémy Cointreau have confirmed that their distribution agreement in the UK will end on 31 March of this year; after this date Rémy Martin, Cointreau, Mount Gay Rum and Passoã will be distributed by the Rémy Cointreau UK Distribution Company.

First Drinks began working with Rémy Cointreau to build the latter’s distribution in the UK back in 2009. Early last year, Rémy Cointreau made the decision to set up its own route to market in the UK for its upmarket brands The Botanist gin and Bruichladdich whisky, and now the other brands in the Rémy portfolio will follow. 

Chris Mason, MD of First Drinks said: “We are very proud of the fantastic results we have delivered in building the Rémy Cointreau brands over the last five years and we wish them success for their new venture in the UK.”

Both parties said that disruption to the trade would be minimal, adding that they would work closely together over the coming months to ensure a smooth transition.

Get Our E-Newsletter - Wholesale News stories in your in-box, delivered weekly.
Will be used in accordance with our Privacy Policy
Share.

About The Author