The independent retailer will make more progress in the drinks market if he or she follows the guidance of the Take Home Blueprint initatives.
That will be the message at Drinksummit when the Blueprint Independent Retailer of the Year award is presented to an independent whose trading has been boosted by the Blueprints – proof as if it were needed of more success.
Launched in 1994, the Blueprints have been welded into the wholesale culture and they remain the only makeover for the retailer, free at the point of delivery, which is guaranteed to increase the retailer’s profits.
This pledge is guaranteed by the Federation of Wholesale Distributors.
It has never been contested by an independent retailer in all the years the Blueprints have been running.