Heineken has introduced new packaging for Foster's in a bid to give it improved visibility and prominence on shelf.

Piat d'Or has added a new single varietal Vins de France, Piat d'Or Sauvignon Blanc, to its portfolio.

Ehrmanns is running an on-pack promotion with its Running Duck brand. The offer is running in collaboration with ethical fashion brand Ethletic.

Halewood International has teamed up with celebrity TV stylist Patrick Swan to launch an on-pack offer for Lambrini.

Russian Standard Vodka has announced the launch of a major on-pack promotion for the brand giving consumers the chance to win free tickets to music gigs.

Diageo GB is introducing a packaging re-design across its Smirnoff No. 21 vodka and Smirnoff Flavours range to celebrate the brand's heritage, authenticity and premium quality credentials.

Teacher's whisky is to receive a makeover with the launch of new, more contemporary packaging, which highlights the high malt content of the blend.

InterContinental Brands (ICB) has secured a massive presence for its Vodkat Schnapps brand on student facing Sub TV through Freshers Week to the end of November 2010.

First Drinks has confirmed that Mount Gay Rum will be an official sponsor of the biggest event in the UK sailing calendar, Cowes Week 2010.

Wine and beer importer Morgenrot Group has augmented its portfolio of premium international beer brands with the addition of the four-strong Kaiserdom range, from the city of Bamberg in Germany's brewing heartland.

To drive rate-of-sale over the summer months, Beverage Brands is producing a price-marked 'Weekend Pack' of 6 x 275ml WKD Blue.

Gallo Family Vineyards has teamed up with TV sports presenter Georgie Thompson, in a bid to target women during the World Cup.

Blossom Hill has invested £1m in a summer campaign, 'Summer Perfectly Served', centred on its sponsorship of Wimbledon.

Finlandia Vodka, part of Bacardi Brown-Forman Brands, has launched what it describes as its biggest ever-marketing campaign for the brand.

Guinness has launched a new advertising campaign in national and consumer press to coincide with this summer's football.

Australian wine brand Rosemount is targeting football widows with a summer-themed campaign across its portfolio of wines entitled 'Give Football the Yellow Card'.

Gaymers has announced a £5m music marketing campaign for 2010, which builds on its profile in this area.

Disaronno has announced the launch of a new national advertising campaign, which will include a first ever burst of summer TV advertising.

ICB is introducing a 50% extra free promotion on its schnapps brand Cactus Jack's

Halewood International has announced a repositioning strategy and redesign for its Caribbean Twist brand.

Stella Artois has unveiled its latest environmental initative, a lightweight bottle, which will be launched with a limited edition label and promoted with an eco on-pack promotion.

ICB has extended the range of its Sambuxo Original aniseed liqueur brand by adding Black (liquorice), Cherry, and Blackcurrant variants.

Halewood International is set to invest heavily in advertising for its Sidekick brand after a major re-design and repositioning strategy.

Whyte & Mackay has introduced whisky and cola pre-mixed in a 250ml can with an ABV of 4.5%.

More than £500,000 is being spent on the launch of Carnaby Brown, a 5.5% ABV, fruity, gently sparkling drink targeted at 20-30 year old women.

Budweiser is supporting its sponsorship of the World Cup in South Africa with an on-pack promotion, 'Predict & Win', which will run across 10 million packs in the UK.

McEwan's Export has launched a promotion exclusive to the off-trade.

Thatchers Cider has brought Green Goblin Cider into its portfolio.

Distell has appointed drinks distributor Cellar Trends to handle UK distribution for its Amarula Cream Liqueur brand with effect from 1 July 2010.

ICB has extended its St Helier brand with the launch of two shandy variants and two additions to its St Helier Pear Cider line-up.