Brakes launches “greener” unbleached packaging

Brakes is changing all of its white cardboard packaging to unbleached brown packaging as part of its ongoing commitment to the environment.

All new packaging will also display a picture of the product to help make it easier and quicker to identify.

Ken Mullholland, Brakes’ environment and sustainability manager, said: “The switch to the new packaging is an obvious choice as we’re making the supply chain more sustainable and making it easier for us and our customers to meet CSER objectives, without reducing the quality of our packaging.”

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