Brakes ‘beefs up’ Scottish meats offer

Scotch Beef PGI is now available via Brakes Scotland as part of what the wholesaler calls ‘our continued commitment to the Scottish food and drink industry’.

The 28-day aged beef, supplied by Scottish Gourmet, has been sourced from farms throughout Scotland and is being sold under Brakes Scotland’s new fresh brand which will initially include 11 scotch beef products.

Based in Biggar, Scottish Gourmet and sister company, Browns Food Group have been working with Brakes since 2004 supplying cooked meats and fresh turkey products as well as their specialist seafood & poultry range since 2010.

Wayne Godfrey, MD said: “We have been in partnership with Brakes for over a decade and our relationship has gone from strength to strength over the past few years from being a peripheral to a preferred supplier. We are delighted to be supplying them with the best Scotch beef PGI in the country.”

The range will initially consist of the following 11 beef products – including sirloin, ribeye, fillet and striploin – which are all Scotch Beef PGI approved.

John McLintock, operations director for Brakes Scotland, added: “Scotch Beef has been requested by our customers for some time now and understandably so – with its great reputation coupled with Scotland Food and Drink’s research suggesting two thirds of visitors want to try Scottish food and drink, we knew it was a key focus for 2017. Therefore to be able to finally launch eleven quality products with Gary Maclean and support Scottish suppliers and farms in the process is a major benefit to us as a business and the Scottish economy as a whole.”

Fergus Ewing, the Scottish Government’s Cabinet Secretary for Rural Economy and Connectivity also added: “Scotch Beef PGI is guaranteed to be among the best quality meat that can be found anywhere in the world. It is a favourite with chefs and consumers alike and this partnership between Brakes and Scottish Gourmet will allow for even more restaurants the length and breadth of Scotland to offer it on their menus.

“This is good news for the sector, potentially having a positive impact on Scottish livestock producers and processors, safeguarding jobs and businesses. It is also a fitting start to Food and Drink Fortnight, a celebration of Scottish produce.”

Pictured above: (l-r) Wayne Godfrey, Browns Food Group; John McLintock, Brakes Scotland; and Gary Maclean, Masterchef the Professionals Champion 2016, line up to promote the new range.


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