Booker claims it is now the biggest catering butcher in the UK, with sales of meat topping £120m through its 160 butchery counters nationwide.
Booker said it now supplied more meat than any other food wholesaler and that its local catering butchers aimed to provide independent caterers with a personal service, including cutting and preparing any order to customers’ requirements.
It recently held a Meet the Butcher Week with free stock, tastings and cookery demonstrations to showcase the choice, price and service available within its offer.
Ron Hickey, Booker’s sales director for catering, said: “We were delighted with ‘Meet the Butcher Week’. It has proved tremendously popular with new and existing customers. It has been a great chance for our 300 butchers to engage with our customers. We are proud to be the largest catering butcher in the UK.”