Booker offers SOR on Retail Best Sellers

Booker is now offering retailers sale or return on all full cases of its Retail Best Sellers (RBS) range, excluding chilled and frozen products.

Retail Best Sellers are the top 500 products that have been identified as the best selling through convenience stores. The range has been selected from a combination of best selling lines and the most frequently purchased in each category, and is now more visible in branches following the introduction of a new point-of-sale material.

Booker says that by introducing Retail Best Sellers, independent retailers can increase their sales by up to 24% and improve their customer satisfaction.

“We are offering sale or return on all cases from the Retail Best Sellers range to give our customers confidence that these products will increase their sales,” said Steve Fox, sales director – retail.

“Following customer feedback we have now made the RBS range more visible in branch so it will be easier to shop. We have taken each category and ensured that we have the top selling lines and also those products that shoppers expect from convenience stores.”

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