Bestway has launched a package of “Winter Warmers” to help independent retailers keep shoppers stocked with cold-weather essentials.
The range of more than 20 non-food products includes heavy-duty ice scrapers for the car and a set of ice grippers as overshoes. The range comes as bursts of snow, sleet and fog are forecast across the nation and with record numbers wagering on a white Christmas.
With temperatures set to plunge below freezing shoppers will also warm to the colourful items of outdoor clothing on offer. Among them are knitted beanie hats, long pile ear muffs, gloves and scarves. All are available in both adult and children’s sizes.
Other products include a wrap-around blanket and a children’s sledge. Prices start at 59p, allowing independents to make a minimum margin of 30%.
Salim Setra, senior negotiator (head of non-food) at Bestway, said: “At Bestway we’ve always worked hard to help independent retailers build more profitable businesses. Our Winter Warmer range gives them the opportunity to boost basket spend, with a number of highly desirable and well-designed products at the right price to help shoppers make it through the coming months.”
The range is available now at selected depots.