Bestway launches festive booze deals

Bestway is set to slash beers, wines and spirits prices this week in the run up to Christmas.

More than 400 branded and own-label lines will be on promotion from December 6 to the January 2, 2014 across a range of alcoholic drinks. There will be deals on price-marked and non-price marked packs to take advantage of the personal consumption and gifting occasions.

Roopinder Singh Toor, licensed controller at Bestway says the deals are the best in the business this Christmas. “Our licensed team has been working incredibly hard over the last few weeks with suppliers to put together a series of great deals for off-licences and convenience retailers. At Bestway we excel in three key areas – price, range and availability. For this festive season our package delivers on all three aspects. On price we have worked with suppliers to offer incredible low prices; our range of promotions is huge covering all sectors of the BWS category; and on availability we have planned accordingly to ensure that out of stocks are negated.”

Some of the great deals on offer are Hardys VR (total range) at £19.69 per case (6x75cl), Carlsberg “10 for £7″pack at only £7.99 (2x10x275ml) and Baileys at £51.99 (6x70cl).

Toor continued: “We have worked hard to get big brands down but we have also given own label discounted treatment with Imperial Czar and Petrushka Vodka selling out at £46.99 for a case. Then why not celebrate with Royal Cava at £24.99 a case, giving a POR of over 20%?”

The Licensed Deals promotions (all ex VAT) are available in all Bestway and Batley depots nationwide, online at (www.bestway.co.uk and www.batleys.co.uk) and via Bestway Direct from the December.

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