Bestway injects energy brand with new Stimulation

Bestway has introduced two new flavours to its Stimulation energy drinks range. The new flavours are Exotic tropical and Exotic berry. Both are price-marked at 39p and give the retailer a 36% PoR.

Nick Brown, the Best-in manager responsible for the brand said, “Stimulation has been one of the most successful introductions of any drink at Bestway. It is now out selling all other energy drinks and branded soft drinks that we stock. Sales have been very strong ever since its introduction and it looks like sales are going into double digits growth this summer over the previous year, especially with the introduction of these two new flavours.”

The new drinks come in  trays of 24 and are in all Bestway and Batley branches now.

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