Bestway Wholesale is running its largest ever 3-day promotional event – The Big Thank You – for customers commencing today (Wednesday January 17) across its entire depot estate.
“The promotion is Bestway’s way of thanking retailers for shopping with the wholesaler in 2017 and looking forward to their support in 2018,” a spokesman said.
The event, which sees prices discounted on almost 800 top-selling convenience lines over 180 brands -including the company’s best-one own label – is a reward to retailers for shopping at Bestway, will take place over a three-day period from 17th to 19th January in all Bestway and Batleys depots.
Dawood Pervez, trading director at Bestway Wholesale commented: “At Bestway, we realise that customers have a choice of wholesaler and we want to thank them for selecting Bestway Wholesale as their wholesaler of choice and for their valued custom. The Big Thank You event is our biggest-ever 3-day promotion, offering fantastic savings against our normal Wholesale Selling Prices (WSP). By offering substantial savings to retailers across key lines in licensed, grocery and impulse, we want to ensure that we are offering retailers the best possible start to ignite their New Year sales while expressing our gratitude for their continued loyalty.
“January can often be a time when shoppers try to save money and trade down after the excesses of Christmas and New Year. The Big Thank You event, ensures shoppers receive value for money at their local store while increasing footfall and margin for retailers. We will also be sampling our award-winning best-one own label range in depots, with a minimum 40% POR on selected ranges, proving that, for branded and exclusive label, Bestway Wholesale remains the Best Way to Grow our customers’ food and drink business.”
Among the savings on offer in the Big Thank You event is £6.50 off the normal WSP of a case of Smirnoff 70cl PM£14.49; £18.49 for Budweiser and Stella 500ml (PM 4 for £5.69); a saving of £4 on Coca Cola Icon bottle (normal WSP £14.99) and 24% off Walkers £1 sharing packs (now only £5.79). All prices are exclusive of VAT.
The Big Thank You event is available at all Bestway and Batley depots and online at bestway.co.uk and batleys.co.uk