The last year has seen Tetley top the charts as the number one branded tea in the foodservice sector. Throughout the year we have continued to lead where others follow, with a raft of specific delivered wholesale promotions that give something back to your customer and ultimately increase your sales. From M S Vouchers to Tussauds day tickets and annual passes, Tetley has made stocking and selling tea a very profitable business.
Furthermore, our telesales initiatives continue to excite the operators and again help to drive volume and profit.
Tetley is delighted to receive the prestigious Gold Medal for the Overall Best Foodservice Brand from The Federation of Wholesale Distributors.
Malcolm Grantham, business sector controller, is delighted with such an accolade, saying: “This is a massive endorsement of our commercial and marketing strategies. As a brand, Tetley strives to build the tea category, develop new and exciting products and devise winning promotions for the end user and telesales operators. Last year was no different, and it is fantastic to be recognised for our success with an award voted for by our industry partners. We look forward to the continued support of the FWD members and our key trading partners as we look to implement these initiatives in the coming months.”