This is the ninth year that Pritchitts has sponsored the ProWholesaler Telesales Achiever awards, recognising the highest levels of excellence in wholesaler sales activity in foodservice.
Launched by the Federation of Wholesale Distributors to focus on the value that wholesaler sales teams bring to the market for the manufacturer, the awards grow and grow. When they are presented to the finalists at Catersummit this year, the awards will have been judged after a record number of initial entries.
At the pre-conference dinner on October 2, at the Chesford Grange Hotel, Kenilworth, more than pound;3,000 in prize money will go to the best of the best in foodservice wholesaler telesales people.
This year, for the first time, there are two depot prizes – one for the top national telesales depot and one for the top regional telesales team. Pritchitts’ support for this activity has been consistent – demonstrating company commitment to the sector and the people who work in it.
l For more on the awards and Catersummit see pages 28 and 31.