The Federation of Wholesale Distributors confirmed that next year’s National Independents’ Day would take place on Thursday, June l.
June l is the established annual date for the celebration of the value of the local independent retailer in the community.
The day is the centrepiece of the My Shop Is Your Shop marketing campaign supporting wholesalers’ independent customers.
Alan Toft, MSYS chairman, said: “Supportive suppliers are already pencilling in the date in their promotional budgets for 2006. We expect more special promotions by big brands for next year following the success of NID this year.
“Wholesalers will be expecting to hear about special MSYS activity for 2006 when suppliers make their traditional presentations later this year during their review meetings with cash and carry and delivered operators,” he said.
Wholesalers were becoming more switched on to MSYS after this year’s PR activity and money-off coupon, Toft added.