Deals worth more than £832,000 were completed at a record-breaking membership event hosted by wholesale buying group Fairway Foodservice earlier this month.
The success of the “Meet the Member” event has prompted Fairway Foodservice to make its next meeting, scheduled for September 8 and 9, even bigger in order to meet member and supplier demand.
Purchases by the buying group’s 17 members topped the previous record high of £727,000, and the group is now on course to eclipse the £1.3m in deals concluded in 2014’s two Meet the Member events.
Steve Jeavons, Fairway’s purchasing director, said: “The £832,000 worth of concluded deals illustrates how valuable our Meet the Member events are to both our members and suppliers.”
Fairway is a buying and marketing organization operating on behalf of wholesalers based in the UK, Ireland and Spain. Founded in 1984 by five frozen food wholesale distribution companies, it has grown from a collective turnover of £7m in 1984 to £556m in 2014.