Diageo is  to expand its Pimm's range with the launch of a new line Pimm’s Strawberry with a Hint of Mint. Launching across all channels in April 2015, the new variant will be supported by a six-figure marketing spend. Pimm’s Strawberry with a Hint of Mint will available in 70cl (including price-marked pack), 1L and also in a new premix can.  

Britvic Soft Drinks, is launching J₂O Spritz, a new lightly sparkling adult soft drink, into the on-trade and foodservice sectors, with a retail channel launch planned later in the year.

Bidvest 3663 has won a £4.6m, two-year contract to supply the 198 health and care facilities of specialist drug and alcohol rehabilitation business The Priory Group.

The Confederation of British Industry (CBI) this week called for an end to “profit” being used like a "dirty word" and more open conversation about why the profits businesses make ultimately benefit consumers.

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